CLIENT

Noble Root Wine & Spirits

SERVICES

Logo Design, Branding

RECOGNITION

2021 Ntn'l. Gold ADDY, Logo Design
2021 Gold ADDY, Logo Design
2021 Silver ADDY, Brand Campaign

DETAILS

The term "noble root" refers to a deep and well-established grape vine root that yields a reliable and high quality wine, which is the perfect analogy for store. Noble Root isn't your average liquor store—while they carry many classics, they pride themselves on carrying wines and spirits that may be lesser known but are just as good as everyone's favorites. The store also prides itself on it's unique atmosphere which aligns more with a hip cafe rather than a cookie cutter liquor store.

Stronghold worked with Kyle, Noble Root's founder, from the ground up. Designing the store's logo, which went on to win a National Gold ADDY in 2021, as well as various pieces of collateral for the store.