Zio's Deli & Heroes

Zio's Deli & Heroes

Zio's Deli & Heroes

Logo Design, Branding

2022 Silver ADDY, Logo Design
2022 Silver ADDY, Integrated Brand Identity Campaign

Logo Design, Branding

2022 Silver ADDY, Logo Design
2022 Silver ADDY, Integrated Brand Identity Campaign

Logo Design, Branding

2022 Silver ADDY, Logo Design
2022 Silver ADDY, Integrated Brand Identity Campaign

Zio's is a deli and sandwich shop with a new spin, owned by Ben, his brother Michael, and his wife Annie. Ben dreamt of opening an Italian deli for years and his dream finally came true when they purchased 1055 Elmwood Ave—a building Ben and Michael's late father was once a part owner of. Some of their first jobs were in the poster shop located in the iconic building for many years. Now their sites are set on establishing Zio's as a mainstay of the Elmwood strip for years to come.

The brand is centered around a lovable mascot named Z, paired with an aesthetic reminiscent of traditional delis, presented in a modern and clean way. The striking blue color pays homage to neon blue lights that once lined the businesses of Elmwood Ave, the only building with these lights in tact? 1055.

Zio's is a deli and sandwich shop with a new spin, owned by Ben, his brother Michael, and his wife Annie. Ben dreamt of opening an Italian deli for years and his dream finally came true when they purchased 1055 Elmwood Ave—a building Ben and Michael's late father was once a part owner of. Some of their first jobs were in the poster shop located in the iconic building for many years. Now their sites are set on establishing Zio's as a mainstay of the Elmwood strip for years to come.

The brand is centered around a lovable mascot named Z, paired with an aesthetic reminiscent of traditional delis, presented in a modern and clean way. The striking blue color pays homage to neon blue lights that once lined the businesses of Elmwood Ave, the only building with these lights in tact? 1055.

Zio's is a deli and sandwich shop with a new spin, owned by Ben, his brother Michael, and his wife Annie. Ben dreamt of opening an Italian deli for years and his dream finally came true when they purchased 1055 Elmwood Ave—a building Ben and Michael's late father was once a part owner of. Some of their first jobs were in the poster shop located in the iconic building for many years. Now their sites are set on establishing Zio's as a mainstay of the Elmwood strip for years to come.

The brand is centered around a lovable mascot named Z, paired with an aesthetic reminiscent of traditional delis, presented in a modern and clean way. The striking blue color pays homage to neon blue lights that once lined the businesses of Elmwood Ave, the only building with these lights in tact? 1055.

Zio's is a deli and sandwich shop with a new spin, owned by Ben, his brother Michael, and his wife Annie. Ben dreamt of opening an Italian deli for years and his dream finally came true when they purchased 1055 Elmwood Ave—a building Ben and Michael's late father was once a part owner of. Some of their first jobs were in the poster shop located in the iconic building for many years. Now their sites are set on establishing Zio's as a mainstay of the Elmwood strip for years to come.

The brand is centered around a lovable mascot named Z, paired with an aesthetic reminiscent of traditional delis, presented in a modern and clean way. The striking blue color pays homage to neon blue lights that once lined the businesses of Elmwood Ave, the only building with these lights in tact? 1055.

Zio's is a deli and sandwich shop with a new spin, owned by Ben, his brother Michael, and his wife Annie. Ben dreamt of opening an Italian deli for years and his dream finally came true when they purchased 1055 Elmwood Ave—a building Ben and Michael's late father was once a part owner of. Some of their first jobs were in the poster shop located in the iconic building for many years. Now their sites are set on establishing Zio's as a mainstay of the Elmwood strip for years to come.

The brand is centered around a lovable mascot named Z, paired with an aesthetic reminiscent of traditional delis, presented in a modern and clean way. The striking blue color pays homage to neon blue lights that once lined the businesses of Elmwood Ave, the only building with these lights in tact? 1055.

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Stronghold Studio
106 College St. Buffalo, NY 14201

Stronghold Studio
110 Genesee St.
Buffalo, NY 14203

Stronghold Studio
110 Genesee St. Buffalo, NY 14203

Stronghold Studio
110 Genesee St. Buffalo, NY 14203

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Ready to start a project?
Let's work together.

Ready to start a project?
Let's work together.

Ready to start a project?
Let's work together.