Brickyard Brewing

Brickyard Brewing

Brickyard Brewing

Logo Refresh, Packaging Design

Logo Refresh, Packaging Design

Logo Refresh, Packaging Design

After seeing the success of their friend The Bean Bastard's rebrand and while preparing to start distributing their beers, Brickyard Brewing approached Stronghold for some help. After an initial label refresh, Brickyard saw tremendous growth and wanted to have options that allowed for more freedom when approach the can art. We categorized their beers into three categories, each utilizing different layouts while still feeling connected as a brand.

After seeing the success of their friend The Bean Bastard's rebrand and while preparing to start distributing their beers, Brickyard Brewing approached Stronghold for some help. After an initial label refresh, Brickyard saw tremendous growth and wanted to have options that allowed for more freedom when approach the can art. We categorized their beers into three categories, each utilizing different layouts while still feeling connected as a brand.

After seeing the success of their friend The Bean Bastard's rebrand and while preparing to start distributing their beers, Brickyard Brewing approached Stronghold for some help. After an initial label refresh, Brickyard saw tremendous growth and wanted to have options that allowed for more freedom when approach the can art. We categorized their beers into three categories, each utilizing different layouts while still feeling connected as a brand.

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Since sour and fruity beers are the most fun and expressive blends of flavors we felt the label, seen above and below, needed to follow suit. These labels put the artwork front and center with an informational panel and branding on the sides.

Since sour and fruity beers are the most fun and expressive blends of flavors we felt the label, seen above and below, needed to follow suit. These labels put the artwork front and center with an informational panel and branding on the sides.

Since sour and fruity beers are the most fun and expressive blends of flavors we felt the label, seen above and below, needed to follow suit. These labels put the artwork front and center with an informational panel and branding on the sides.

Since sour and fruity beers are the most fun and expressive blends of flavors we felt the label, seen above and below, needed to follow suit. These labels put the artwork front and center with an informational panel and branding on the sides.

Since sour and fruity beers are the most fun and expressive blends of flavors we felt the label, seen above and below, needed to follow suit. These labels put the artwork front and center with an informational panel and branding on the sides.

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A second layout was developed for a broad assortment of their beers—covering everything from lagers and porters to ales and pilsners. The label features are anchored with a bottom informational panel leaving the upper half of the can open for artwork.

A second layout was developed for a broad assortment of their beers—covering everything from lagers and porters to ales and pilsners. The label features are anchored with a bottom informational panel leaving the upper half of the can open for artwork.

A second layout was developed for a broad assortment of their beers—covering everything from lagers and porters to ales and pilsners. The label features are anchored with a bottom informational panel leaving the upper half of the can open for artwork.

A second layout was developed for a broad assortment of their beers—covering everything from lagers and porters to ales and pilsners. The label features are anchored with a bottom informational panel leaving the upper half of the can open for artwork.

A second layout was developed for a broad assortment of their beers—covering everything from lagers and porters to ales and pilsners. The label features are anchored with a bottom informational panel leaving the upper half of the can open for artwork.

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The third layout, for IPAs, is an evolved version of the original label. The labels feature prominent branding, resulting in the artwork to take a backseat—often in the form of oversized imagery or patterns in the background.

The third layout, for IPAs, is an evolved version of the original label. The labels feature prominent branding, resulting in the artwork to take a backseat—often in the form of oversized imagery or patterns in the background.

The third layout, for IPAs, is an evolved version of the original label. The labels feature prominent branding, resulting in the artwork to take a backseat—often in the form of oversized imagery or patterns in the background.

The third layout, for IPAs, is an evolved version of the original label. The labels feature prominent branding, resulting in the artwork to take a backseat—often in the form of oversized imagery or patterns in the background.

The third layout, for IPAs, is an evolved version of the original label. The labels feature prominent branding, resulting in the artwork to take a backseat—often in the form of oversized imagery or patterns in the background.

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Stronghold's design work has, without a doubt, helped our branding reach a pinnacle in the craft beer market we otherwise wouldn't have been able to achieve.

Steve Matthews, General Manager

Stronghold's design work has, without a doubt, helped our branding reach a pinnacle in the craft beer market we otherwise wouldn't have been able to achieve.

Steve Matthews, General Manager

Stronghold's design work has, without a doubt, helped our branding reach a pinnacle in the craft beer market we otherwise wouldn't have been able to achieve.

Steve Matthews, General Manager

Stronghold's design work has, without a doubt, helped our branding reach a pinnacle in the craft beer market we otherwise wouldn't have been able to achieve.

Steve Matthews, General Manager

Stronghold's design work has, without a doubt, helped our branding reach a pinnacle in the craft beer market we otherwise wouldn't have been able to achieve.

Steve Matthews
General Manager

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Stronghold Studio
110 Genesee St. Buffalo, NY 14203

Stronghold Studio
110 Genesee St.
Buffalo, NY 14203

Stronghold Studio
110 Genesee St. Buffalo, NY 14203

Stronghold Studio
110 Genesee St. Buffalo, NY 14203

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Ready to start a project?
Let's work together.

Ready to start a project?
Let's work together.

Ready to start a project?
Let's work together.