CLIENT

Togronis

SERVICES

Logo Design, Branding, Packaging

RECOGNITION

2022 Silver ADDY, Packaging Design

DETAILS

Born out of love for the Negroni, Togronis is the only cocktail brand dedicated to carefully crafting the timeless classic and its variations. First launching with a classic Negroni and then with a Boulevardier and Mezcal Negroni, their cocktails are sourced using ingredients from around the world—leaving consumers wondering how it's possible that these concoctions can pack so much flavor in a tiny can.

In 2021 I helped bring the cocktail start up to life, first developing the logo and then the can and packaging designs. With a more elegant aesthetic and their trademark gold top, the brand immediately sets itself apart from other cocktail brands that utilize the same 100mL can size. Togronis continues to expand their reach each year, available in-store and online in 12 states and online in 32 others.